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Tag: positioning

August 31, 2020

Chocolate isn’t Child’s Play

Quick question, what comes to your mind when you think of chocolate? Sweet? Yummy? Decadent? Indulgent? Cadbury? I don’t know about you, but when I think of chocolate, Cadbury is usually one of the first few words to pop in my head. After all, in India people often use Cadbury and chocolate interchangeably, just like […]

Tagged cadbury, celebration, chocolate, festival, marketing, positioning, sweet. 1 Comment
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